The carnivalesque quality that so often makes Pugh’s collections a riot of visual intensity gave way to a more muted, still richly dark, and wonderfully wearable set of pieces that makes the Gareth Pugh F/W 2010 Collection.
The motif of the blackened leather, backed with neoprene, and cut into the shape of the chevron was abundant – this made for a cohesive collection with a strong visual direction. While I wish there were more variety in terms of the form and content of the textiles he used, my god were the cuts and form he gave to the garment itself more than enough to make up for it. What made critics most excited about the collection was how wearable it was. Pugh is traditionally not known for being one whose pieces you would wear down the streets. Alien forms, grotesque manipulations, and wildly imaginative schemes were his trademark. This is a great turn for Pugh though, who was once criticized as being unable to tone his creativity down for retail. I myself am ecstatic to see him finally moving into the realm of general wear, but also hope he will continue to radiate his mind of macabre genius.









And in case you were curious about those nails on some of the models. Those are chains on the nails themselves. How radical is that?













{ 1 comment }
his stuff kinda is rather similar to altuzarra and narciso
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